Bonitas Medical Fund started out in the early 80s as a medical aid for black civil servants. Since then, the company’s focus on innovation and agility has seen it grow into an open medical scheme with an emphasis on inclusivity and accessibility for all South Africans.

SAINC went off to meet an array of satisfied customers. From long-standing members who have received continued support from Bonitas well into their healthy and happy retirement; to family legacy members and young up-and-coming professionals, all getting the customised service and peace-of-mind they need when it comes to their personal and family health.

As an evolving business with its finger on the pulse of change, Bonitas also realises that the youth consume healthcare in a very different way and have introduced new and innovative products for this market, including an app and digital medical consultations to remain current and deliver a relevant value-based service to this growing market.

This innovation further extends to the way households consume medical care, particularly in a post-pandemic era. With this in mind, Bonitas has partnered with Quro, a digital health company pioneering premium healthcare solutions which include their flagship technology-enabled hospital-at-home, which provides continuous vital sign monitoring, together with virtual and in-person visits to bring hospital level care to patients in the comfort of their homes.

But inclusivity at Bonitas is not only about access to healthcare. It extends to growing small enterprises within the value chain of the scheme and empowering entrepreneurs like Baisi Mosoane-Pambo to scale her business, whilst passionately educating people with knowledge on healthcare products to best suit their needs and budget.

Bonitas embraces the philosophy of making a positive difference in people’s lives and it is clear from the spectrum of stakeholders we met, that they are truly doing just that.